The main goal of this project is to increase brand awareness and acquire clients for EHASE's B@B SaaS product. This will involve several different steps for the students, including:

- Developing a comprehensive marketing plan to increase brand awareness.

- Researching potential target markets and creating customer profiles.

- Creating a content strategy to reach potential customers.

- Developing a strategy to acquire customers through online channels.

- Developing a strategy to acquire customers through offline channels.

- Utilizing social media to increase brand awareness.

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By the end of the project, students should demonstrate:

- A comprehensive marketing plan to increase brand awareness.

- A content strategy to reach potential customers.

- A strategy to acquire customers through online channels./Email marketing

Final deliverables should include:

- A written report outlining the strategies developed.

- A presentation explaining the strategies developed.

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Our products and services
• Our marketing strategies

Input on choices, problems or anything else the students might encounter