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SEO and Product Description for Website

Closed
Trèsolz
Trèsolz
Toronto, Ontario, Canada
Judy Stewart
CEO and Founder
(3)
3
Project
Academic experience
45 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Digital marketing Search engine optimization Copy writing Social media marketing
Skills
product description search engine optimization branding
Details

Our team is looking to take our website presence to the next level in order to drive traffic to our site. To do this, we hope to improve our search engine optimization, and create optimal product descriptions.

This will involve several different steps for the students, including:

  • Using given keywords to update product descriptions for our 30 products


Deliverables

By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):

  • Use all given SEO keywords to optimize our product pages
  • Optimize the tabs and Meta descriptions
  • Optimize non product pages
  • Use our brand guidebook to apply new branding to our site.
Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • What SEO keywords are being used by our company now, and which keywords have been used in the past?
  • A brand guidebook and manual that will show you everything you need to do to be able to write a perfect product description

About the company

Company
https://tresolz.com/
Toronto, Ontario, Canada
0 - 1 employees
Apparel & fashion

Who We Are:
TRÈSOLZ is Canada’s first-ever online women’s footwear brand for large sized feet. We’re on a mission make style, affordability and comfort in in footwear accessible for those with large feet. By empowering them to step into their most confident and comfortable selves by providing quality products, easy access and curated styles that those with large feet desire. Those with large feet no longer have to scour the stores and websites far and wide just to find amazing shoes in their size. Instead, they come to Trèsolz where they can easily enjoy endless options all in one place, with one shopping cart.

Tall Size was founded by Judy Stewart. A high school educator mom of three who has struggled all her life to find beautiful shoes for her 10.5 wide width feet.